| Length |
Title |
Presenters |
|
| 58:04 |
Blogosphere: Why PR
Professionals Should Sit Up and Take Notice |
Kyung Han,
Managing partner EmPower Research |
|
| 59:01 |
Extreme Brand Makeover: A
Case Study in Integrated Communications |
Joel Frey,
Public relations manager, Travelocity
Judy Haveson, VP, Vollmer Public Relations
Denisha Stevens, APR, Vollmer Public Relations |
|
| 68:24 |
Public Relations Impact on
the Bottom Line |
Dr.
Walter K. Lindenmann, APR |
 |
| |
|
|
|
| 49:33 |
Public Relations vs.
Advertising: New Metrics to Demonstrate |
You Mon Tsang, CEO, Biz 360 |
|
| 58:50 |
New Realm of Digital
Influencers |
Elizabeth Albrycht, Society for New Communications Research
Andrew Bernstein President, Cymfony Inc. |
|
| 42:16 |
Driving Organizational
Change through Research |
Robin Schell,
APR, Jackson Jackson & Wagner
Gina Pesko, General manager, corporate communications, Atlantic Southeast
Airlines. |
 |
| 60:44 |
Rulers for the New
World: How to measure blogs, wikis and whatever they come up with next
|
Katie Delahaye
Paine, KDPaine & Partners
|
|
| 52:19 |
Surviving Gotcha Journalism |
Susan Peterson, Susan Peterson Productions |
|
| 59:29 |
Think Small, Not Big: PR
Secrets for Engaging Niche Audiences Online 10 Online Secrets |
Michael McDougall, APR, Eastman Kodak Company |
 |
| 56:10 |
Managing The Litigation
Public Relations Process: When Public Opinion Matters |
David Silver, president Silver Public Relations |
|
| |
|
|
|
| 64:15
|
Travel Marketing:
Podcasting 101 |
Josh Hallett, a blog and social media consultant
Katie Kasben, video programming and production coordinator for the Biltmore
Company |
|
| |
|
|
|
| 62:55
|
PR in a Pandemic:
Planning for Communications During an Avian Influenza Outbreak |
Vicki Bier, Ph.D. UW
Tim Church, Wash. Dept. Health
James E. Lukaszewski, APR, Fellow PRSA
Bob Giblin, APR, PRSA Military and Public Safety Section |
|
| |
|
|
|
| 40:00
|
APR -
Accreditation In Public Relations - Examination Process and Study Tips - Open
House |
Natalie Smith, APR, Chair Professional Development, UAB
Kathy Mulvihill, UAB Accreditation Manager |
 |